This newsletter is designed to provide useful career information in an easy-read format, for career development at whatever stage you’re at on your job path. We publish every 30 days. I hope you enjoy it. Feel free to write with your career questions, feedback or requests for topics to be discussed. – Laurie Sheppard, MCC

 Vol. 2, Issue 8
August, 2005

In this issue:

Quote of the Month

“All means prove but a blunt instrument if they have not behind them a living spirit.”

– Albert Einstein


If you are receiving this e-mail in text format and want to see it in HTML, it can be viewed from my web site, www.creatingatwill.com, either by clicking the link on the home page (current issue) or click here to read it now.


Under The Radar

TECHNOLOGICAL MEASURING OF INFORMATION “VALUE”

“[W]e use information technology to plan, stage and execute a value proposition to generate revenue and improve the balance sheet, and start the whole process over again. This occurs in a highly collaborative environment. This age-old paradigm is about to shift. The digitization of old processes and the creation of new processes that leverage powerful software, ubiquitous networks, and hardware that more than doubles its processing speeds every 18 months have turbo-charged and globalized commerce. But the next step in the evolution of commerce will come from the realization that the definition of the term '’value’ is being rewritten.”

“It’s impossible to separate the impact of information from the value of the product or service with which it’s associated.”

“In the professional services environment, where knowledge is the commodity of value, the worth of services delivered ― indeed of the business itself ― changes as knowledge workers are engaged in assignments, projects are completed, and the availability of talent is matched against the demand for specific expertise.

“A company may bill out two lawyers with similar credentials and years of experience...” however the one who recently completed a similar case vs. one who studied about it, will be more valuable to the client. “This illustrates how the worth of the value proposition changes in real time as the lawyer interacts with the issues to accumulate new experiences during the engagement with the client. It also demonstrates interesting operational planning, marketing, and business-development implications that companies ignore at their peril.”

“The moving-atoms concept…” as is described by this article, “represents the next frontier in the evolving efforts by public and private companies to be more responsive to the needs of individual customers or constituents. It’s the next step away from the legacy thinking and infrastructure that supported mass marketing and mass production and that still lingers as an echo of an industrial era in many companies. And it’s a step that CIO’s should lead their companies to take.”

Excerpted from Optimizemag.com, 3/20/05, Robert B. Carter, Ex. VP/CIO of FedEx Corp., The Value of Moving Atoms


Recent Career Trends

ECONOMISTS CAN’T DETERMINE FULL EMPLOYMENT

“Economists call full employment the ‘natural rate of unemployment’ ― the lowest rate consistent with stable inflation. Go lower, and tight labor markets trigger a wage-price spiral. Unfortunately, we don’t know what it is. The Congressional Budget Office now puts it at 5.2 percent. But past estimates have been too high and too low, because the ‘natural rate’ ― despite the label ― isn’t natural and constantly changes. It’s influenced by population changes (younger workers have higher unemployment rates) and government policies, among other things. Our ignorance makes it hard to judge when to be satisfied.

Although I could extend this list, the message would remain: change has outpaced comprehension. Should we be worried? Maybe. What confuses us may threaten us. But here’s an intriguing irony: the less we understand the economy, the better it does.”

Excerpted from Newsweek, 6/27/05, Robert J. Samuelson, Time to Toss The Textbook


DR. PHIL’S HEALTH COACHING

The January 2005 issue of Ladies’ Home Journal had an interview with the ever popular, Dr. Phil, who has added to his solution centered counseling books with cookbooks and diet books. Much of this advice comes from his counseling of overweight patients as a clinician in Texas. However, his awareness is also personal, since his father died of heart disease related to obesity. Let’s face it; Dr. Phil looks fit. He prescribes to a healthy diet and cardiovascular exercise and clearly practices what he preaches. The energy he gets from this serves his busy work pace. I bullet-pointed some of his coaching comments. How well do you coach yourself to a healthy body, or is it time you got support?

  • “You’ve got to get real with yourself. I mean, don’t play the victim. ‘Oh, I’ve got to diet. I’ve got to work out. Poor me.’ “
  • “…Set a realistic goal…and a realistic timeline, which is the difference between a dream and a goal. You make a plan and work it.”
  • “There are things you can do to support your resolve. Create some accountability with yourself. If I don’t work out today, I don’t watch TV tonight.”
  • “Don’t be a lone ranger. If you don’t trust yourself, get somebody you trust to exercise with, like a friend or spouse. But if they don’t show up, that’s not your excuse to not be there.”
  • “Many people who ride the diet roller coaster are at a higher risk of heart disease than those who don’t. It’s tough on your system. So the nutritional key is changing the way you eat across the board. Fresh fruits and vegetables, beans and legumes, whole grains, and poultry and fish take time and effort to prepare. …Even an apple requires a great deal of chewing and can’t be eaten quickly like convenience foods.”
  • “…[Y]ou do need portion control. “ But we all backslide from time to time. “Sit down and eat the cake. You’re not in prison. The problem is if you eat birthday cake every day.”
  • “So there’s no question that a small, immediate reward is much more powerful than a remote penalty. …You can’t diet by willpower alone. Willpower is a myth. Willpower has to do with excitement and emotions, but emotions are fickle fuel. They come and go. You’ve got to program your life so that it carries you in the right direction when you don’t feel like it.”
  • “You behave your way to success. When you choose a certain behavior, you choose the consequences. Then it gains momentum and becomes easier. But you have to program yourself to do it. You can’t just promise yourself you’re going to exercise every day, but make an appointment at a certain time and place.”
  • “Again, it all comes down to changing your lifestyle.”

Career Tool Resources & Services

SUMMER SPECIAL EXCLUSIVE

Discounted offer on
Laurie’s: 3 C’s for Effective Living—
Change, Creativity and Communication
double audiotape. Especially for our ezine readers:

BUY 1 for only $9.95 and GET 1 FREE plus PAY NO SHIPPING OR HANDLING!!! ORDER HERE

THE CHANGE TAPE OFFERS:

● How to increase effectiveness with change
● Why you need order and routine
● Do’s and don’ts of change
● Self-questions to get in front of the change process
● 10 foundational steps necessary for every change

THE CREATIVITY TAPE OFFERS:

● How to creatively re-stimulate your life
● How to invent new creative interpretations for life
● The three stages of creative development
● The principle of Confusion-to-Profusion
● How to regain play and creative competence

THE COMMUNICATION TAPE OFFERS:

● Communication to satisfy two fundamental desires
● Communication for change with others
● Two styles of information processing
● Communication that respects differences
● 6 Rules of Thumb for more effective communication


>ORDER HERE<


OR EMAIL or FAX US YOUR INTEREST AND
WE’LL CONTACT YOU FOR PAYMENT BY
CHECK OR CREDIT CARD

.
Fax (310) 645-2876     info@creatingatwill.com

 

 

“An excellent summary of principles and techniques to take charge of changes in your life, presented with humor and practicality.”

Gay Forbes, Community Development
Department, Santa Monica, CA

“…The tape is easy to listen to and gets you to think and participate in an active way to deal with those things that block us in our personal achievement…clearly a new classic. I highly recommend it!

Bruce Spiegel, Jewelry Specialist,
Pasadena, CA

“I really appreciate having a concise step-by-step plan to follow and move m to my next big thing.”

Lang Chau Laver, M.D., Santa Monica, CA

 

RECOMMENDED BOOK:

Career Change
by Dr. David P. Helfand,
Career Counselor at
Northeastern Illinois University

Hopefully we can look forward to a 3rd Edition soon, however this is still a top career book that is packed with useful info for taking control of your career change. I especially enjoyed the chapter on “Strategies for Dealing with a Tight Job Market” and the extensive and clearly titled references and referrals in Appendix B&C.


LAURIE’S UPCOMING SPEAKING ENGAGEMENTS:

ICF Career Sig Teleclass: War Stories and Assessments Bottom-line. Presenting my findings of a new all-in-one career assessment tool, “Elevations” with inventor and career counselor, Helen Scully, 9/21. Call (888) 423-3131 to find out how you can participate in these calls and other skills-based coaching and career calls.

Greater Los Angeles Chapter of The Association of Legal Administrators, Human Resource section 310-629-0206, 9/13. Call for exact location and time.


Coach Article This Month (view others at our website)

You are welcome to publish this article in its entirety, electronically, or in print free of charge, as long as you include my full signature file for ezines and my Web address in hyperlink for others' sites. Please send a courtesy link or email where you publish to Laurie@CreatingAtWill.com.

Interviewing for your Next Big Thing
Laurie Sheppard MCC, Copyright 2005

Now that you’ve decided your career field, here are seven “P’s” to know this is the interview you want and how to prepare for landing that job.

--Profile—Have you done your homework? What did you learn about the company from your research and how does it fit your future projections? You can’t expect a company’s direction to fit with yours without first knowing what you want your own life to look like down the road. Walk in with clear objectives for feeling what’s right and getting and giving the information you intend.

--Philosophy—Ask your interviewer about any employee recognition processes or merit systems. Find out about their review process, it’s frequency, regularity and approach. Whenever possible talk with the current incumbent or other company contacts before your interview. Any information you glean from conversations with current or former employees could be helpful to distinguish you from the competition. Upon arriving at the company, get a feel for how the group interacts with each other and gauge the sense of comfort in the environment. Is there a feeling of camaraderie as you walk down the halls? If you have a poor feeling about the interviewer, it can give you some insight into the bigger system, since they hired someone like that. As a general rule, go in with the assumption your philosophies are aligned, unless proven otherwise.

---Pitch—Did you cover your key objectives in your resume or cover letter? If not, now is the time to convey what you are most looking to do. If you’re not given the opportunity to ask questions, that should tell you something about the company. But when it’s offered, know the most important things you look for in a company and don’t leave until you have a clear picture of whether they exist there or not. It’s okay to ask how many interviewees they plan to see and what they are looking for. Most often the interviewer is assessing your style of communication and “fit” for the company.

--Place—The basics cover such issues as the location (distance from your home), onsite parking availability and public transportation availability to the actual physical work environment. Don’t forget to learn their reputation, history and leadership track record. Is there an open book financial policy? Do they have a confidential employee assistance program? Do they support continued education programs?

--Players—What’s the longevity of their employees? How involved do their employees get to be? For example, Fortune has consistently rated Proctor and Gamble high for knowing how to treat employees right. Employees participate in multi-functional teams and are supported by a career management system for development of their work and personal plan. This company’s attitude is reflected in the critical mission statement they strive to live up to: “touching lives, improving life.”

--Product—Know clearly what they do and what their aim is. If you’re staying in the same field, don’t assume their focus is the same as where you came from. If their goal is to stay consistent in size, but you are an active marketer and go-getter, then it won’t be a match.

--Part—What is your job description? Be clear on the expectations. How flexible is your job title? If you are bringing in additional skills and experience you may be able to upgrade your position from the outset by clarifying the additional benefits you’ll bring to the company. At the same time, don’t be in a hurry to move up, but know there is room for it.

Now listen attentively, speak clearly and deliberately, keep open physical posturing, relax and be yourself. You wouldn’t want to sell them on anything short of who you are!

IN OUR SEPTEMBER ISSUE—How to Stand Out As The Best Job Candidate, also by Laurie Sheppard



Field Focus

CONSTRUCTION

The U.S. Census Bureau defines construction workers as: “…all workers up through the working supervisor level directly engaged in construction operations, such as painters, carpenters, plumbers, and electricians. Included are journeymen, mechanics, apprentices, laborers, truck drivers and helpers, equipment operators, and on-site record keepers and security guards.”

A second major group, group 15, is defined as “General Building Contractors and Operative Builders,” which includes, “ general contractors and operative builders primarily engaged in the construction of residential, farm, industrial, commercial, or other buildings. General building contractors who combine a special trade with the contracting are included in this major group.”

“Special trade contractors in Group 16 are those who “undertake activities of a type that are specialized either to building construction, including work on mobile homes, or to both building and non-building projects.

[O]ur Census of Construction Industries, taken every five years, provides the most comprehensive overview of the construction industry available.”
See http://www.census.gov/const/www/cci/fintro.html#fcbsite

News Bureau of Labor Statistics, United States Department of Labor 2005 employment statistics shows the full-time, quarterly averages of construction and extraction occupations, per the number of workers and not seasonally adjusted) as:

Number of workers: men 6,873 women 188 (in thousands)
Median weekly earnings: men $599 women $406

See: ftp://ftp.bls.gov/pub/suppl/empsit.cpseed21.txt to learn more about your occupation.


The Coach Notes

A WHALE OF A TIME

We were standing on the foredeck of the 40 foot ship, the wind chilly and the salt air refreshing. There were about 20 of us looking overboard, standing in silence, since the boat’s motor had been turned off. We were listening. We were wondering what was coming next.

Our radar had picked up a humpback whale, about 45 feet long, directly under our boat. It suddenly came out from underneath just 15 feet from our boat, grunting and arching into the air, slapping its fins and flukes on the water before it went down. The energy amongst us was exuberant, each of us becoming kids again, shouting, pointing, sharing binoculars and turning small children in the right direction so they wouldn’t miss this close-up view. The excitement repeated four more times with each sighting.

Within our three hours out at sea, we had two more rare sightings — one of a smaller, 9½ ton Minke whale and a clear view of a Blue Whale. The Blue Whale, the largest animal that ever lived on Earth — even bigger than any of the dinosaurs, (up to 110 feet (34 m) long and weighing up to 174 tons) — laid out full length on top of the water and then after showing off its flukes, it dove below. Our marine biologist tour guide was exclaiming into the microphone what a rare occurrence it was to see a blue whale’s flukes breach.

Witnessing these enormous creatures out in the vastness of the ocean, put life into perspective. My husband and I treasured this experience, as well as the beachside play and fireworks celebration of the 100th anniversary of the Feast of Lanterns in the nearby town of Pacific Grove. An array of colorful Chinese lanterns hung in nearly every eave of the Victorian style homes. The Chinese were the first non-natives in this tiny area and locals have commemorated it every since. Participating with the residents, on this special occasion of honoring their history and its importance in their lives, we again had our views expanded.

Have you taken your summer vacation and come away with a ‘bigger view’ of life? If not, schedule it soon before summer ends and you’ve missed this beautiful season!

Laurie


Contact

For more information about the coaching or professional speaking services I offer, plus any of our products, please visit my web site OR contact me for a complimentary coaching session! - Laurie


Laurie Sheppard
Creating At Will
Los Angeles, CA
310.645.2874
www.creatingatwill.com
info@creatingatwill.com



Laurie Sheppard is a life coach, career strategist and change maven. She is a graduate of The Hudson Institute of Santa Barbara and a master certified coach with The International Coach Federation. To learn more about her, visit her website at www.creatingatwill.com

Privacy policy: Creating At Will does not sell or disclose your e-mail or contact details to any other person or organization.

Disclaimer: Mention of any programs or services (other than Creating At Will or those in the Resource Section) are not to be considered as expressly recommended, but are for information purposes only.

Referrals: We depend on word-of-mouth to put you and others in touch with the "Change-makers' Career Tips" email newsletter. If the information that we send you is useful, please pass it on to others in your database. To unsubscribe, use the link at the very bottom of this email. If you have any comments or questions OR if you'd like to report any difficulties reading this newsletter, please notify us at careertips@creatingatwill.com . If you change your email, please notify us with the new address.

© 2005 Creating At Will